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Shoes for Crews (Europe) is an award-winning provider of slip-resistant footwear in Europe. This client was another one of Digital 22's early clients, contributing to its success, and the agency generated impressive results for this client, via content marketing and other techniques. I found it easy to write for this client even though they had high, stringent standards because it's a product that is easy to believe in because it's high-quality and is useful to those industries who need slip-resistant shoes. (If only The Royal Mail could get on board with this concept, then my fiance, Michael, would have a better shoe to wear!) The company updated its designs to be more fashionable over time, which made it even easier to 'sell' the idea of the product. The shoes passed the highest slip-test ratings and are used by restaurant and kitchen staff, by medical professionals, by hotel staff, and other industry-professionals where safety shoes are a must. 

2017

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Shoes For Crews (Europe) Ltd.

• July 2017, Slip Test Results (Content Download)

 

• 27 April 2017, Don’t Miss 2017’s World Day for Safety and Health at Work

• 16 May, Introducing Our New Styles

• 18 May, Cashier Back Pain: 6 Ways to Prevent and Treat

• 19 May, 5 Ideas for Spring Starters

• 23 May, How Our New Sole Technology Helps Chefs Stay Safe at Work

• 31 May, What Should Waitresses Wear for an Interview?

• 2 June, 4 Mistakes People Make When Ordering Catering Safety Shoes

• 15 June, How Our New Sole Technology Helps Bakers Stay Safe at Work

• 16 June, Introducing Our New Sole: SFCE Tech

• 17 June, 5 Was Our New Sole Helps Hospitality Staff Stay Safe at Work

• 3 July,  How to Improve and Maintain Health and Safety in a Bakery

• 4 July, 11 Restaurant Table Setting Ideas That Will Impress Your Customers

• 6 July, How to Calculate Food Portions for Catering

• 10 July, 6 Strategies for Improving Food Safety in Catering

• 11 July, How to Work Faster in the Kitchen Whilst Maintaining Safety

• 12 July, What Should Chefs Wear to an Interview?

• 13 July, How Our New Sole Tech Helps Waiters and Waitresses Stay Safe at Work

• 17 July, What Do Bakers Wear? 7 Uniform Essentials You’ll Need to Get the Job Done

• 19 July, 11 Catering Tips and Tricks for Newbie Caterers

• 24 July, 7 Tips for Running a Successful Mobile Catering Business

• 25 July, 8 of the Best Bakeries in Europe (for Bakers)

• 27 July, 7 Common Cashier Injuries and How to Avoid Them

• 1 August, The Importance of Restaurant Ergonomics - How to Design for Safety

• 8 August, Catering Signs: 4 Types to Consider

• 18 August, Bored at Work? How to Make Work Fun as a Cashier

• 23 August, Hotel Health and Safety Checklist: What You Need to Know

• 24 August, Pop Up Restaurant Safety Regulations: 7 Things to Consider

• 31 August, Working in a Kitchen with No Experience: Tips for Survival

• 4 September, A+A Trade Show Preview: We'll Be There!

• 5 September, What Does the Health and Safety at Work Act Cover?

• 5 September, Coffee Shop WiFi Management: Tips for Owners

• 6 September, 7 Treatments for Cashier Repetitive Strain Injuries

• 11 September, 4 Ways Cashiers Can Improve Foot Safety at Work

• 12 September, National Cupcake Week: How to Prepare Your Business [18-24 September]

• 18 September, 16 Things Customers Do that Annoy Cashiers

• 20 September, What's Happening with Staff Shortages in Hospitality?

• 22 September, 5 of the Best Shoes for Retail Jobs

• 29 September, Restaurant Technology Trends in 2017: Everything You Need to Know

• 3 October, Baker Salaries and Job Roles Explained

• 4 October, 5 of the Most Comfortable Fast-Food Staff Shoes

• 10 October, 11 Ideas for Hotel Employee Incentive Programs

• 13 October, Are Bartending Schools Worth It?

• 13 October, 5 Of The Biggest Challenges Facing The Hospitality Industry in 2017

• 24 October, Quick Ways to Prevent and Treat Barista Shoulder Pain

• 26 October, Slips, Trips and Falls in the Workplace: The Latest Data

• 30 October, Are Robot Servers the Future of Quick Service?

• 31 October, Where Style Meets Safety: Introducing Willa, Reese, Envy III and Madison III

• 6 November, How Much Do Digital Menu Boards Cost and Are They Worth It?

• 6 November, What Causes Cashier Shoulder Pain and How Can I Prevent It?

• 7 November, 7 Things Every Event Safety Plan Should Include

• 13 November, Introducing 2 Brand New Styles: Condor and Falcon!

• 14 November, 10 Fundamental Hotel Safety Tips for Employees

• 24 November, 5 of the Best Apps for Hotel Management

• 4 December, 7 Simple Restaurant Hygiene Rules All Servers Should Know

• 12 January 2018, 6 Effective Restaurant Loyalty Programme Ideas For Managers

• 23 January, How Does TripAdvisor Rank Restaurants?

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